“Horses have been my life. They’ve been good to me, and I hope I’ve helped give a little back to the horses and the horse industry.” - Billy Allen

A LEGACY OF QUALITY & PASSION

At Billy Allen Horse Feed, we're more than just a feed mill; we're a family committed to the health and success of your horse. Founded on the legacy and principles of Billy Allen, a celebrated horseman and member of the American Quarter Horse Hall of Fame, we are driven by an unwavering dedication to equine health. Our business has thrived because of dedication to producing high-quality horse feeds that cater to the real needs of horses.

Our Beginnings

Today, keeping to our roots, we are still a family owned operation backed by the expertise of Performance Horse Nutrition, Billy Allen Horse Feed continues to embody the mindset of its founder. We believe in creating feeds that are not only nutritious but also incorporate cutting-edge advancements to elevate our feeds performance. Our feeds are crafted in small batches, allowing us to maintain a hands-on approach to quality control and ensure that each bag meets our high standards.

Key features that set us apart:

Expert Backing: Collaboration with world-class nutritionists ensures our feed formulas are cutting-edge.

Unwavering Quality: From locked formulas to meticulously sourced ingredients, our feeds are designed to offer the best nutrition.

Personalized Support: We go beyond feed production, providing one-on-one assistance to fulfill your horse's unique nutritional needs.

A Legacy of Care: We approach horse nutrition with the same level of care and dedication as if it were our own horses.

Join Our Family

Whether you are a competitive rider, a breeder, or simply someone who loves horses, we invite you to experience the difference with Billy Allen Horse Feed. Alongside our renowned Legacy Feeds, crafted by Billy Allen, we are excited to introduce a new range of feeds designed to elevate your horses' wellbeing. These innovative products distinguish us in the industry and affirm that Billy Allen Horse Feed remains at the forefront of innovation.

The core message of Billy Allen Horse Feed remains clear and steadfast: every horse deserves premium nutrition. It's our mission to ensure that quality and availability of feed are never obstacles to achieving excellence in horse health and performance. Join us on this remarkable journey and together, let’s create a legacy of thriving, successful horses..

In the heart of the Midwest, Billy Allen, frustrated by the lack of nutritionally adequate feed options for his horses, began crafting his own feed solutions. What started in the round-top for his barn soon caught the attention of the wider horse community, thanks to the undeniable results seen in the appearance and performance of his horses. Billy’s approach was simple yet revolutionary - to create a feed that was consistent, high in quality, and made with the best raw ingredients available.

In 1979, driven by increasing demand, the Billy Allen Horse Feed mill was established. This wasn’t just a business move; it was a commitment to elevate equine nutrition across the board. Billy’s dedication to excellence was evident in every batch, making Billy Allen Horse Feed a preferred choice for horse owners who wanted the best for their animals.

Our Promise